Dhiraagu has launched a special Eid promotion titled “Bodumas Beynun,” offering customers the chance to win prizes and receive bonus data through the Dhiraagu App ahead of Eid al-Adha celebrations.
The promotion, inspired by the traditional Maldivian Eid activity of “Bodumas Beynun,” allows customers to participate in an interactive in-app game until May 30.
Customers taking part in the game through the Dhiraagu App will have the opportunity to win prizes including fishing gear kits and a GoPro Hero 11 camera.
To participate, users must tap the “Bodumas” banner within the Dhiraagu App, where a special card will appear daily. Customers can collect hidden fishing items from the cards and unlock various rewards.
Participants will also receive a chance to win 2GB of free data every day, along with lucky draw tickets that increase their chances of winning grand prizes.
Dhiraagu Assistant Manager for Marcoms and PR, Zeen Mohamed, said the campaign was designed to celebrate one of the most recognizable Eid traditions in Maldivian culture while giving customers additional benefits during the festive season.
In addition to the game, Dhiraagu has also introduced special Eid offers for prepaid customers from May 24 to May 31.
The offers include an Eid Data Combo package featuring 45GB of data, unlimited Dhiraagu calls, and additional benefits for MVR 650 valid for 28 days. Prepaid customers will also receive 25 percent extra bonus data through selected Eid add-ons.
Dhiraagu said it continues to introduce promotional campaigns linked to special occasions in order to provide customers with affordable offers and valuable rewards throughout the year.
